During her tenure she had only seen Neumann's wife, Rebekah, from afar. By signing up, I agree to the Terms and Privacy Policy and to receive emails from POPSUGAR. To revist this article, visit My Profile, then View saved stories. What the Neumanns have done has inspired a content bonanza: a hit seven-episode podcast series by Wondery, two high-profile investigative books, and a take on the story from just about every streaming service. Rebekah and Adam Neumann started dating in the 2000s. On one of Adams flights, there was so much marijuana smoke in the cabin that the crew felt the need to don oxygen masks. The Neumanns in 2009, the year before they founded WeWork. Which is ironic, given that she has been known to have people fired, such as a mechanic for WeWorks Gulfstream jet, within minutes of meeting them because she didnt like their energy. Along with Rebekah, the show is also centered on Jared Leto's Adam Neumann. Her brother had died of cancer at 23, as had other close relatives, including her uncle Bruce Paltrow (the father of Gwyneth Paltrow). Anne Hathaway plays Rebekah Neumann in AppleTV+'s WeCrashed. By 2019, when Rebekah started calling herself a cofounderan interesting pivot, according to a former employeethe company had attained an eye-popping $47 billion valuation and moved beyond renting desks and toward a grandiose vision involving elevating the worlds consciousness through, among other ventures, coliving (WeLive), education (WeGrow), and fitness (Rise by We). It's what helped her the most in crafting the character. There was one person who called BS on Adams hubris: Elon Musk. At its peak, WeWork was worth a whopping US$47 billionan eye watering figure to Adam and his wife Rebekahnaturally, they didn't want to stop there. First, WeWorks CFO Artie Minson, who had previously worked at Time Warner Cable, was asked to persuade Verizon or Sprint to find a new home for the antenna despite him busily preparing WeWork for an IPO. She is famously known as Adam's wife and was the former CEO of WeGrow, WeWork's education program. (The school closed in 2019 after the WeWork IPO floundered, but Rebekah bought the rights to the curriculum and hopes to relaunch WeGrow.). WeWork founder Adam Neumann and his wife, Rebekah, treated workers as personal servants as they partied around the world, a shocking new book reveals. Rebekah Victoria Neumann (ne Paltrow; born February 26, 1978) is an American businesswoman. As federal and state investigators reportedly examine the Neumanns business dealings, they are living their lives with their six children and support staff while hatching plans for their next ventures. In the Apple TV plus original drama mini-series, WeCrashed, Keith Paltrow was portrayed as an individual who brought back painful memories, in the way of flashbacks, for Rebekah Neumann. She told Coveteur in 2016, "I'm responsible for all of the messaging, the mission, the values, and, most importantly staying true to the DNA and mission of what we initially set out to do at WeWork.". She entered the Salomon Smith Barney's Sales and Trading Program after graduating from Cornell University. Rebekah would wax poetic about her techno-utopian vision of the future, in which families could travel around the world unencumbered by the inconvenient school calendarnever we mind the carbon footprint of such explorationbecause soon they would have WeGrow systems, a plug-and-play subscription-model education service that would exist everywhere WeWork existed. Adam would meet with staff and even interview prospective employees while riding around in his Maybach, a superluxury car costing more than $200,000 then, when he was done, tell them to get out and ride in a separate chase car in his convoy. In late April, he was spotted in Miami at an impromptu industry confab called Miami Tech Week, at a party held at the Venetian Islands mansion of financier Robert Zangrillo, who was pardoned by Donald Trump for his involvement in the Varsity Blues college admissions scandal. WeWork's Adam and Rebekah Neumann: Nine Crazy Real-Life Stories. One person who worked with her said it was difficult to get her to commit to any decision, no matter how small. The series, "WeCrashsed," introduced us to such eccentric personalities. Yep, Gwyneth Paltrow is a subplot in Rebekah Neumann's life. Rebekah Neumann played a large role in starting WeWork, investing nearly $1 million into the startup in 2010, according to The Independent. [19], Neumann has come under criticism for endorsing pseudosciencific beliefs, such as the idea that meat has emotional memory that can be passed on through consumption. The book is packed with stories of his shocking managerial style. They dont think theyve done anything wrong, said a former friend who thinks otherwise. "also, re #WeCrashed.. did Rebekah Neumann actually wear a purple wedding dress?" Ms. Neumann was originally slated to play a large role in choosing Mr. Neumanns successor if the occasion ever arose but was removed from that role due to pushback from investors. Neumann has a reputation for incorporating spirituality and wellness into her management style at WeWork. At the WeWork headquarters on Eighteenth Street near Sixth Avenue, Adam installed a secret exit, an ice plunge a metal tub filled with ice water, meant to stand in to refresh ones legs and a smoke eater. A high-powered HVAC vent usually used in cigar bars to keep the air clear, Neumanns smoke eater was for marijuana, according to the book. (He was hired.) She got back into film in 2014 when she executive produced the movie I, Origins and was an assistant producer on the movie Free the Nipple. [11] In the early 2010s, she acted and produced some short films using the screen name Rebekah Keith. They had promised to rescue 21st-century employees from the drabness of single . The company was a total success, and in 2009, the two sold Greendesk to landlord Joshua Guttman, earning "a few million" in the process, according to The Real Deal. Even when she was still trying to break into acting, Rebekah believed so strongly in her husbands vision that she took a big bet: financing WeWorks first location using some of the $1 million that her parents had given the couple as a wedding gift. As evidenced by her name, Rebekah is the cousin of famous actress Gwyneth Paltrow. On their first date, she looked me straight in the eye and she said, You, my friend, are full of shit, he recalled during a 2017 speech at Baruch College (he was both the star commencement speaker and, finally, a graduate 15 years after enrolling). She co-founded the company with husband and CEO Adam Neumann. If it weren't for a generous wedding gift from Rebekah Neumann's parents, WeWork may have never existed. As the companys valuation soared, so did the Neumanns dreams. I find Jared to be one of the most sophisticated real estate developers on earth, Adam Neumann told Bloomberg Businessweek in 2016, A lot of times when Im with Jared, I take cues from his behavior just to learn how to act. In August 2019, WeWork had goals of filing for an IPO, which would make the company public and arguably more profitable. WeWork founder Adam Neumann and his wife, Rebekah, treated workers as personal servants as they partied around the world, a shocking new book reveals. Rebekah has now created WeGrow as a new approach to childhood education. The couple turned their idea of a shared, community workspace into a billion-dollar business on paper, but things aren't always as they appear. In September 2019, Adam Neumann resigned as CEO, thousands of WeWork employees were laid off, and the company's IPO failed, according to Fortune. If you're looking for a unique wedding dress with a touch of elegance, Rebecca Neumann is the designer for you. The soul-searching school had an annual tuition of $22,000 to $42,000 but ultimately closed in 2019 after WeWork's IPO (initial public offering) failed. Some surf spots in Hawaii even forbid the practice, but Adam would hire local surf coaches who knew how to skirt regulations. The lives of entrepreneurs have always been very intriguing. But one thing hasnt changed. He added that it's difficult enough to become a successful actor in a place full of people looking to become successful actors themselves, but Sacks pointed out that Neumann likely faced an additional hurdle. Click to reveal One of Neumann's former brothers-in-law, Moni Lieberman, said of Rebi Neumann as a child, "She was never running around, trying to get attention." O al menos eso es lo que dice Rebekah Paltrow Neumann. Rebekah Victoria Neumann (ne Paltrow; born February 26, 1978) is an American businesswoman. Like her friend Ivanka Trump, Rebekah lacks charisma on film (and in person, according to people who know her) and gives off weird vibes. Theres a cringey scene in Hulus WeWork: Or the Making and Breaking of a $47 Billion Unicorn in which Rebekah Neumann stands on a stage beside her husband, WeWorks founder and then CEO, Adam Neumann, at a company retreat called Summer Camp. They have six children. Until September 22, 2019, she served as chief brand and impact officer at WeWork, a company founded by her husband, Adam Neumann, and oversaw its education program WeGrow. Then, she realized she had a mutual connection with the mother of five. (Rebekah Neumann, through her press representative Asher Gold, declined.) [6], She went on to study business and Buddhism at Cornell University. In an interview with Fast Company in 2016, Adam Neumann said she told him to stop talking about money and that Were going to talk about wellness, happiness, fulfillment, and if the money is supposed to follow, it will. Her famous cousin loomed large in her mindshe debated about whether to continue using her birth name in the industry and met in WeWorks office with consultants to advise her about the issue, according to employees who were there at the time. (He taught me how to live a meaningful life which I am living today, a combination of having a loving marriage, raising children with high ethical and moral standards, and having a career that hopefully impacts the world in a positive way, Rebekah wrote in a letter appended to her fathers sentencing memorandum in 2015.) Inspired by the paradoxical concept of a capitalist kibbutz, they launched in 2010 with a single location in downtown New York City. Adam was hungry to work with the SpaceX and Tesla head on his plans for Mars, where Musk aspires to one day construct a habitable colony. Neumann's larger-than-life personality sold investors on the idea of WeWork, which set itself apart from other startups as a fun, loose brand that encouraged everything from taking shots and smoking weed during work hours to working 20-hour days and attending 2 a.m. meetings, as reported by The New York Times. [6] She is a first cousin of actress Gwyneth Paltrow. Neumann's parents grew estranged over time but both came from families that had developed considerable wealth. That's one reason I was so gratified to see writer Moe Tkacik publish. At 22 de setembro de 2019, ela atuou como diretora de marca e impacto na WeWork, uma empresa fundada por seu marido, Adam Neumann , e supervisionou seu programa educacional WeGrow. Una gran parte de ser mujer es ayudar a los hombres a manifestar su vocacin en la vida. One executive was shown the door inthe middle of gridlocked traffic on the Long Island Expressway. . She. According to Biography, Gwyneth Paltrow is the daughter of actress Blythe Danner and television director and producer Bruce Paltrow. The couples were thought to only be business partners but their ties go much deeper than that. For example, when Rebekah needed to order chairs for the WeGrow school, she insisted on seeing 30 samples of the same cushion so she could visualize what the setup would look like, as opposed to looking at a computer-generated mock-up, this person said. Thanks to her hefty inheritance, Neumman's wife, Rebekah (ne Paltrow - who, yes, is Gwyneth Paltrow 's cousin) was the first big investor at WeWork, later earning her the title of co-founder.. Rebekah Paltrow Neumann started out trading stocks at Salomon Smith Barney before she and Adam started WeWork in 2010. Instead, he would hop on a chauffeured Jet Ski. financing WeWork's first location using some of the $1 million that her parents had given the couple as a wedding . Her gowns are all handmade and feature intricate detailing that will make you. They combined the fifth, sixth and seventh floors, demolishing interior walls on one floor to create a gargantuan master bedroom. In 2018, the two cousins sat down together for a conversation about WeGrow, a for-profit private school that Neumann launched that carried a $42,000 a year tuition. But her most iconic, fascinating performance to date is playing Rebekah Neumann in the Hulu documentary in which she and her husband declined to participate. She had been chief of staff to Gov. Meanwhile, Rebekah wasnt happy with the education of their five kids. Jared and Adam have reportedly taken tequila shots together and even engaged in an arm wrestling match to settle a dispute. She was just 5 years old when she took the stage in Massachusetts' Berkshire Mountains, where her mother was performing. They hunkered down in Tel Aviv for a few months in 2020 before returning to the Hamptons village of Amagansett, where they live adjacent to an estate owned by Gwyneth Paltrow and her mother, Blythe Danner. The two women are first cousins, according to Vanity Fair, with Neumann's father being the brother of Paltrow's father, the late director Bruce Paltrow. We've received your submission. A 523 error means that Cloudflare could not reach your host web server. [22], Last edited on 27 February 2023, at 15:09, "How Gwyneth Paltrow's Cousin Co-Founded WeWork", "Meet Rebekah Paltrow Neumann, WeWork co-founder", "See inside WeWork's first elementary school in NYC designed by Bjarke Ingels", "Her Search For Enlightenment Fueled WeWork's Collapse", "HOW BILLIONAIRE REBEKAH NEUMANN PUT THE WOO-WOO IN WEWORK", "How Did WeWork's Adam Neumann Build a $47 Billion Company? Your IP: 7 Rebecca Neumann Photos and Premium High Res Pictures - Getty Images Images Creative Editorial Video Creative Editorial FILTERS CREATIVE EDITORIAL VIDEO 7 Rebecca Neumann Premium High Res Photos Browse 7 rebecca neumann stock photos and images available, or start a new search to explore more stock photos and images. Musk was an idol, yet he put Adam in his place When Adam recounted the meeting to Rebekah, she told him it was a moment of humility he probably needed.. Neumann said in a 2016 interview with Porter magazine that her family lived "off a dirt road in, like, a treehouse." Launching a for-profit private school in the hypercompetitive New York City market was highly unusual, particularly for someone with no background in childhood education. Since they were pushed out of the We Company at the end of 2019, the Neumanns have been downsizing. Entering the 1990s, Paltrow's career was heating up after performances in films like "Shout" and "Hook" and once again appeared alongside her mother, this time in the 1992 mini-series "Cruel Doubt." (His fortune is now valued at more than $1 billion.). According to a story in the Wall Street Journal, which the books authors helped write, company directors planned to press Adam to step down. Between missed opportunities and the erratic behavior of Adam, its CEO, WeWork became a shambles by 2019. As the authors write, Smoking on board was one thing, but transporting marijuana an illegal drug in New York and Israel across borders might expose Gulfstream to serious risks., Gulfstream pulled the jet, leaving Adam and his pals to find their own way home.Adam and his cohort were notorious among private jet crews. According to her bio on the WeGrow website, she is a certified Jivamukti yoga instructor. The Neumanns were We, having secured the trademark to the word and later charging the company $5.9 million to license it back. Still to come, an adaptation of Wall Street Journal reporters Eliot Brown and Maureen Farrells book, starring Nicholas Braun, who plays cousin Greg on Succession, via Chernin Entertainment, which has a multiyear first-look deal with Netflix. Until September 22, 2019, she served as chief brand and impact officer at WeWork, a company founded by her husband, Adam Neumann, and oversaw its education program WeGrow. So get ready to get in touch with your superpowers on Episode 716. For Adam, its a new business that involves what happened in the world because of the pandemic, according to the New York Post. Powered by. Back then her name was Rebekah Paltrow, and everybody who knew her on campus also knew she was Gwyneth Paltrows cousin. He'd had a tumultuous two weeks. Additional troubleshooting information here. The new Apple TV+ drama WeCrashed tells the true-life story of Adam and Rebekah Neumann, the couple behind WeWork. Jared Leto plays Adam Neumann, WeWork's cofounder, and Anne Hathaway plays his wife Rebekah. While her husband prepares for a drawn-out legal battle with investors in the company he co . May 25, 2022 by Kimberly French. Episode two opens with Adam and Rebekah Neumann's wedding on 9 October 2008. Shes fluent in three languages and once toured with Michael Franti & Spearhead. Shes the latest example of a LATE-STAGE CAPITALIST ARCHETYPE, a member of the cheugystocracy. They were well-off, she said. Rebekah Neumann is depicted in WeCrashed. The company faced a series of events, including a doomed attempt at taking the company public, that led to two of its founders the husband and wife pair of Adam and Rebekah Neumann receiving a massive golden parachute worth nearly $2 billion (via the New York Post). And she happens to be Gwyneth Paltrow's cousin. Rebecca Neumann Wedding Dress. Following the fall of WeWork, Adam Neumann received a hefty exit package, which included a revised stock award of $245 million and more than $192 million in cash, the New York Post reported. But once again, the Neumanns treated their employees like serfs. The couple have reportedly sold at least four of their six homes, including their Hamptons . Adam and Rebekah Neumann are the rare charlatans who believed their own hype. WeWork founder Adam Neumann's wife Rebekah is the woman behind the man - spiritually, emotionally, and financially. Rebekah Paltrow met Adam Neumann in New York "WeCrashed" presents an version of the couple's courtship: In the show, the two meet by chance at a party and Adam follows her until she allows him. Shes the latest example of a late-stage capitalist archetype, a member of the cheugystocracy: banal rich white women leveraging their proximity to power to build their own personal brands. In one instance, Mr. Neumann laid off 7% of the staff at WeWork in 2016 and had a somber all-hands meeting to announce the decision and how the company needed to cut costs. Back in 2017, after naming herself CEO of WeGrow, a school with the lofty mission of unleashing every humans superpowers, Rebekah gave an interview to Fast Company in which she explained her motivations for expanding into education. Palmer Haasch. , Awesome, Youre All Set! [17], Since the collapse of WeWork and associated companies it has been discovered that Rebekah Neumann played a key role in WeWorks downfall. She is also the Founder and CEO of WeGrow, a private education company under the umbrella of The We Company, and cousin of famous actress Gwyneth Paltrow. Rebekah was born Rebekah Victoria Paltrow, the daughter of . The company was instead valued at around $10 billion. The pair were joined by Simmons's daughters, Ming and Aoki Lee, who both took part in New York Fashion Week. Neumann's foray into acting makes an appearance in "WeCrashed." Many of the employees at the retreat would soon find themselves out of a job, their stock options worthless, following the coworking giants wild expansion and aborted IPO, while the Neumanns would gently drift to earth under a gilded $1.7 billion parachute. Tuition went up to $42,000. The meeting missed, he instead spent the day recovering at a spa. In 2008, Paltrow launched GOOP, a wellness brand that started as a newsletter. Despite there being little scientific research to back up concerns about 5G technology, Rebekah was adamant: The antenna had to go. Many employees in the crowd were upset at Neumanns comments and her insinuation that a womans success must be tied to a mans success. VistaJet, the authors write, was frequently forced to deal with Adams onboard partying: taking jets out of service to clean up alcohol spills and vomit. Her husband is a businessman and investor who is famous for being the co-founder of WeWork. Please contact your hosting provider to confirm your origin IP and then make sure the correct IP is listed for your A record in your Cloudflare DNS Settings page. WeWork senior executives requesting an in-person meeting might be asked to fly with Adam from New York to San Francisco at a moments notice. The serious career momentum led her to drop her studies at the University of California at Santa Barbara to focus on acting. Check your DNS Settings. Jared Leto and Anne Hathaway in "WeCrashed." AppleTV+. By now, just about everyone knows the origin story of WeWork, the coworking start-up founded by two extremely tall men: Adam Neumann, a six-foot-five college dropout who grew up on a kibbutz in Israel, and Miguel McKelvey, a six-foot-eight architect who grew up on a commune in Oregon. He also has said that Rebekah has used her years of accumulated wisdom to teach him about the game of life. But as any player knows, game recognizes game. 2023 Cond Nast. Greendesk laid the foundation for what WeWork would become, and in 2010, the company officially launched with its first location in New York City. Rebekah was recently in the news due to an article by The Wall Street Journal that examined her and Adams over-the-top, unconventional, and impulsive management styles. Eventually, after WeWork attained an estimated value of over $1 billion, an internal memo sent throughout the company indicated that she was to be known moving forward simply as Rebekah Neumann. The . In the book, the Neumanns are portrayed as a pair of Marie Antoinette-like figures: living it up partying on private jets, spending money like water and leaving employees to clean up their messes while their world was beginning to crumble around them. They got married in October 2008, and they welcomed their first daughter, Elle, in 2011. She took on the role of chief brand and impact officer, pushing aside Julie Rice, an executive who was hired in 2017 with the title of chief brand officer. The retelling of the anecdote, in different locations, is depicted four times in the Hulu documentary and twice in the HBO Max series, showing how a clever bit was tried, tested, and proven effective with audiences. (Rebekah has claimed to be a vegetarian since she was 12, but a person who worked closely with her said that for a period of time she ate red meat once a week because a doctor told her that her body needed it, and said she would close her eyes while doing it. It wasnt the norm that year in at least one regard: Only 74.1 percent of the students at the WeGrow school were up-to-date on all their immunizations, compared to the state average of 96 percent, according to New York State Department of Health records from the 20182019 school year, the most recent for which data are available. Her gowns are all handmade and feature intricate detailing that will make you feel like a true princess on your big day. She appeared in three short films in 2010, Fair Game where she played a UN Diplomat (uncredited), and as Rebekah Keith in Awake and Nmadas. On multiple occasions, the CEO or one of his companions tore down a curtain divider. Apple TV+'s new series "WeCrashed" highlights the whirlwind rise and fall of WeWork, a startup company that was once valued at $47 billion prior to its downfall. After immigrating from Israel to New York City in 2001, he tried his hand at Krawlers a line of baby clothing with padded knees which flopped. Who is Rebekah Neumann? Educators would have to hurriedly clean up, and then, according to the book, spend the first few days of the week reprimanding the Neumanns children and their friends to observe rules regarding climbing on [structures] or swinging from them. [6], She founded WeGrow, a private school in Chelsea, in 2017. Then at some point, he went on to Israel, where he was born, sources said.". Why cant we now?, Rebekah would apologize, only for it to happen again. She was the driving force behind the company's controversial S-1. When they started going into all these other businesses, I was like, Are we doing something to change the world or are we doing something to line the Neumanns pockets? said a longtime employee, one of the 20 people interviewed for this story, many of whom requested anonymity for fear of legal or professional retribution. As of 2020, the two were living in the Hamptons, with Rebekah looking to relaunch WeGrow as Student of Life For Life, or SOLFL. (As of March, they have six.) Our board has the ability to remove our chief executive officer.. , The "Stranger Things" Prequel Stage Play Dives Deep Into Vecna's Origin Story, Can't Wait For "Daisy Jones & The Six"? In five years WeWork will be the new norm for education, Adam prophesied at an event in 2018. Rebekah was integral to her husbands business from the start, though her role was mostly as a behind-the-scenes adviser, financier, and muse, what she called a strategic thought partner. (At an event in 2018, she raised some eyebrows when she declared that [a] big part of being a woman is to help men [like Adam] manifest their calling in life.) When the company launched, she was still trying to make it as an actor, according to early employees of WeWork. Following the 2021 release of the documentary "WeWork: Or the Making and Breaking of a $47 Billion Unicorn" and the 2022 dramatic TV series, "WeCrashed," a spotlight fell onto Rebekah Neumann, the wife of WeWork's co-founder, Adam Neumann.Part of this public scrutiny is due to her involvement in the ill-fated company, but a lot is also because of her unusual business philosophies and her plans . Finally, security was asked to enter the CEOs room and check on him. For a personal trip to Israel, Adam borrowed a G650ER plane from Gulfstream as he was awaiting delivery of the WeWork private jet. In October 2008, and financially of California at Santa Barbara to focus on acting, said former. 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